DECISION MAKING UNDER CERTAINTY

situations in which ideas, feelings, and emotions are quantified to provide a numeric scale for prioritizing decision alternatives.

Analytic Hierarchy Process (AHP)

We need a scientific way to represent the comparison type of judgments and the rating type of judgments and derive priority scales from them. The Analytic Hierarchy Process (AHP) offers such a method.

The first step in AHP is to develop a graphical representation of the problem in terms of the overall goal, the criteria to be used, and the decision alternatives.

Reciprocal Matrix